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ta-ta-toos
ta•ta•toos are temporary tattoos (displayed at eye level) expressing special sentiments in a way that could never be conveyed by words alone. "Getting something off your chest never felt so good", was the early winner of the witty tag lines.
The friends Michelle and Jodi put their best ta•ta•toos forward and contacted the patent office, manufacturers and packaging companies. They conducted product testing, market testing and talked to retailers. At every step, the feedback was overwhelmingly positive.
The consensus opinion was that ta•ta•toos highlight a woman's best assets... her cleverness and creativity, that is. So with everything in place, the duo rolled out ta•ta•toos. The initial response has been huge. And when all is said and done, isn't that what ta•ta•toos is really about?